{"id":8137,"date":"2026-07-07T11:15:49","date_gmt":"2026-07-07T09:15:49","guid":{"rendered":"https:\/\/sextaplanta.com\/project\/suncity-apartamentos-brand-development\/"},"modified":"2026-07-07T11:15:50","modified_gmt":"2026-07-07T09:15:50","slug":"suncity-apartamentos-brand-development","status":"publish","type":"project","link":"https:\/\/sextaplanta.com\/en\/project\/suncity-apartamentos-brand-development\/","title":{"rendered":"Suncity Apartamentos Brand Development"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;gcid-e849dfb7-8354-48c7-a6cd-f95c7c2c562f&#8221; transparent_background=&#8221;off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-e849dfb7-8354-48c7-a6cd-f95c7c2c562f%22:%91%22background_color%22%93}&#8221;][et_pb_fullwidth_image src=&#8221;https:\/\/sextaplanta.com\/wp-content\/uploads\/Presentacion-Suncity-Logo-Sextaplanta.jpg&#8221; title_text=&#8221;Suncity-Logo-Sextaplanta-Presentation&#8221; admin_label=&#8221;Imagen de anchura completa&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_fullwidth_image][et_pb_fullwidth_header title=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IiIsImFmdGVyIjoiIn19@&#8221; subhead=&#8221;Graphic design&#8221; admin_label=&#8221;Fullwidth Header&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;title&#8221; background_color=&#8221;rgba(255, 255, 255, 0)&#8221; global_colors_info=&#8221;{}&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_5,3_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|600|||||||&#8221; text_font_size=&#8221;40px&#8221; text_line_height=&#8221;1em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Inspired by the sunrise to convey vitality<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Client<\/strong><span>: Apartamentos Suncity<\/span><br \/><strong>Province<\/strong><span>: M\u00e1laga<\/span><span><\/span><br \/><strong>Year<\/strong><span>: 2019<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>The design of the &#8216;Suncity M\u00e1laga&#8217; brand is inspired by the vibrant energy of the sun rising over the Mediterranean. The image of the rising sun symbolizes the awakening of the city and the beginning of new experiences for visitors. The vivid colors and composition of the logo reflect the dynamic and welcoming spirit of the urban tourist apartments, inviting guests to enjoy the vitality that characterizes the city of M\u00e1laga.  <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/sextaplanta.com\/wp-content\/uploads\/02-suncity_diseno_grafico_sextaplanta.jpg&#8221; title_text=&#8221;02-suncity_graphic_design_sextaplanta&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_5,3_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|600|||||||&#8221; text_font_size=&#8221;40px&#8221; text_line_height=&#8221;1em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Shapes and colors that reflect energy and movement<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>The visual identity of &#8216;Suncity M\u00e1laga&#8217; stands out for its use of stylized geometric shapes that represent sunlight and the movement of sunrise. The composition plays with the overlapping of vibrant tones, creating a dynamic and contemporary symbol that evokes the idea of energy and renewal. This visual identity aims to convey an urban and modern lifestyle, connecting with the active and cosmopolitan essence of the city of M\u00e1laga.  <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/sextaplanta.com\/wp-content\/uploads\/03-suncity_diseno_grafico_sextaplanta.jpg&#8221; title_text=&#8221;03-suncity_graphic_design_sextaplanta&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_5,3_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|600|||||||&#8221; text_font_size=&#8221;40px&#8221; text_line_height=&#8221;1em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Purple and sky blue that evoke freshness and optimism<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>The color palette of &#8216;Suncity M\u00e1laga&#8217; uses purple and fuchsia tones, which represent the transition of sunrise from darkness to light, symbolizing optimism and renewal. The sky blue color adds a touch of freshness, evoking the clear sky of M\u00e1laga. The typography is modern and clear, designed to be accessible and attractive to an urban audience. The combination of colors and typography seeks to convey a fresh, young, and vibrant image, aligned with the concept of urban tourist apartments in a city full of life.   <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;100px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/sextaplanta.com\/wp-content\/uploads\/04-suncity_diseno_grafico_sextaplanta.jpg&#8221; title_text=&#8221;04-suncity_graphic_design_sextaplanta&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_portfolio title=&#8221;Other Graphic Designs&#8221; include_categories=&#8221;146&#8243; show_date=&#8221;off&#8221; admin_label=&#8221;Fullwidth Portfolio&#8221; _builder_version=&#8221;4.27.0&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; auto=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_fullwidth_portfolio][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Inspired by the sunrise to convey vitalityClient: Apartamentos SuncityProvince: M\u00e1lagaYear: 2019The design of the &#8216;Suncity M\u00e1laga&#8217; brand is inspired by the vibrant energy of the sun rising over the Mediterranean. The image of the rising sun symbolizes the awakening of the city and the beginning of new experiences for visitors. The vivid colors and composition [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7487,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"project_category":[160],"project_tag":[],"class_list":["post-8137","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-graphic-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Suncity Apartamentos Brand Development | Sextaplanta - Agencia Digital de Turismo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sextaplanta.com\/en\/project\/suncity-apartamentos-brand-development\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Suncity Apartamentos Brand Development | Sextaplanta - Agencia Digital de Turismo\" \/>\n<meta property=\"og:description\" content=\"Inspired by the sunrise to convey vitalityClient: Apartamentos SuncityProvince: M\u00e1lagaYear: 2019The design of the &#039;Suncity M\u00e1laga&#039; brand is inspired by the vibrant energy of the sun rising over the Mediterranean. 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