ONLINE MARKETING FOR HOTELS
Search engines, metasearch engines, and social media
Effective online marketing strategies to boost direct bookings on the official hotel website.
The various online marketing strategies offered by Sextaplanta provide the necessary visibility to attract direct bookings and thus boost the hotel’s or tourist apartment’s own channel.
Sextaplanta’s Online Marketing team consists of specialists in SEM, SEO, web analytics, and email marketing who will help you combine different actions to reach your user through various channels.

Google Ads
SEM text and display campaigns on Google Search and Google Maps.

Google Hotel Ads
Connection of the booking engine with Google’s CPA program.

Instagram Ads
Campaigns to boost a brand, generate leads, and increase followers.

Facebook Ads
High-impact web traffic and follower acquisition campaigns.

SEO Onpage
Metadata structure, keyword analysis, or URL optimization.

Email marketing
Design and planning of email marketing campaigns.

Web analytics
Data analysis and monitoring. Google Analytics, Google Search Console, or Google My Business.

Metasearch engines
Actions to capture direct bookings through CPC or CPA campaigns.
We design results-focused online marketing strategies
GET MORE DIRECT BOOKINGS WITH SEXTAPLANTA’S ONLINE MARKETING SERVICES
LEVERAGE THE BILLBOARD EFFECT WITH GOOGLE MY BUSINESS
Google My Business is Google’s free tool that allows you to manage the content of your hotel or tourist apartments in local and name searches.
Up to 70% of your web traffic could come from local searches or searches for your accommodation’s name.
Make the most of all local searches by integrating Google My Business into your digital strategy.
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