Development of Tourism Feasibility Plans for the Entrepreneurship Society Project

The Entrepreneurship Society Project is an initiative by a group of Rural Development Organizations in the Province of Malaga. The project’s objective was to involve local populations from different municipalities in undertaking ventures in underutilized municipal spaces.

The client requested us to develop a series of feasibility and action plans for the various municipal spaces with tourist potential. For this purpose, we developed a quick reference tool in HTML format, delivered on a pen drive, which included a master document—eminently practical—that served as a practical guide to access the key points for the technical and economic feasibility of the different uses of the spaces.

Additionally, the master documents were complemented by an extensive action plan suggesting lines of action in innovation, marketing, and commercialization.

The developed plans covered spaces such as hostels, interpretation centers, and tourist offices in various municipalities within the province of Malaga.

Digital Commercial Action Plan

Client: Consorcio Qualifica
Completion: April 2015

Tourism digital strategy project

The client requested us to design a comprehensive strategy for the commercialization of the products and services of the companies that make up the product clubs of the Consorcio Qualifica.

To carry out the project, we attended the periodic meetings of the clubs, which are also attended by members of the companies, and shared the strategic possibilities while gathering the different commercialization needs of each one.

The result was the design of a composite strategy for the profile of the companies that formed each product club. The document included a complete battery of actions, an execution and monitoring plan, as well as a corrective plan.